Interview
7 MIN.

People, culture and business are the basis of a reputational journey, says TIM VP

Maria Antonietta Russo leads the area of the operator that implemented a recognized diversity and inclusion program

Christianne Schmitt

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Pessoas, cultura e negócio são base de percurso reputacional, diz VP da TIM

HIGHLIGHTS

Titan: o que a tragédia da OceanGate nos ensina sobre gestão de riscos e crises de reputação
Article
3 MIN.

Titan: What the OceanGate tragedy teaches us about risk management and reputational crises

Newly released documentary by Netflix offers insight into the impact of operational and reputational negligence on companies and stakeholders

Mariana Azevedo

read more
Reputação não se constrói no dia seguinte, começa no agora
Article
3 MIN.

Reputation is not built the next day, it starts now

In a hyperconnected world, monitoring the press, social networks and the internet is essential to protect reputation and anticipate corporate risks.

Vanessa Vieira

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Wimbledon, como ver o torneio de tênis para aprender sobre reputação
Article
4 MIN.

Wimbledon, how to watch the tennis tournament to learn about reputation

Almost 150 years old, the classic championship held in London preserves its unique image and character, based on tradition, without ceasing to innovate

By Christianne Schmitt

read more
Titan: o que a tragédia da OceanGate nos ensina sobre gestão de riscos e crises de reputação
Article
3 MIN.

Titan: What the OceanGate tragedy teaches us about risk management and reputational crises

Newly released documentary by Netflix offers insight into the impact of operational and reputational negligence on companies and stakeholders

Mariana Azevedo

read more
Reputação não se constrói no dia seguinte, começa no agora
Article
3 MIN.

Reputation is not built the next day, it starts now

In a hyperconnected world, monitoring the press, social networks and the internet is essential to protect reputation and anticipate corporate risks.

Vanessa Vieira

read more
Wimbledon, como ver o torneio de tênis para aprender sobre reputação
Article
4 MIN.

Wimbledon, how to watch the tennis tournament to learn about reputation

Almost 150 years old, the classic championship held in London preserves its unique image and character, based on tradition, without ceasing to innovate

By Christianne Schmitt

read more

SURVEY

In your opinion, who should be responsible for your company's reputation?
reputation oriented
to results

We build, preserve and boost reputations, so that companies, institutions and leaders earn the trust, respect and admiration of their stakeholders.

SPECIAL

A força dos valores para a perenidade de uma empresa, na visão de Jorge Gerdau
Board
6 MIN.

The power of values for the sustainability of a company, in the view of Jorge Gerdau

Businessman discusses his search for excellence in an inspiring book for those who are leaders or want to become leaders

Clovis Malta

read more

LOOK ALSO

Gates indica biografias que o ajudaram a escrever a sua
curated by ANK
2 MIN.

Gates points to biographies that helped him write his

Microsoft founder shares traditional Northern Hemisphere summer reading list

Reputation Feed Writing

read more
Lívia Chanes, do Nubank, estreia na lista das 100 mais poderosas da Fortune
curated by ANK
2 MIN.

Nubank's Lívia Chanes debuts on Fortune's 100 most powerful list

The ranking also includes Brazilians Tarciana Medeiros, president of BB, and Magda Chambriard, CEO of Petrobras.

Reputation Feed Writing

read more
O que faz a marca Porsche se traduzir em sonho
curated by ANK
6 MIN.

What makes the Porsche brand translate into a dream

Harvard researcher explains what strengthens the reputation of the automaker's cars and how customer desires are transformed into a unique experience

Clovis Malta

read more
CEOs elegem o desenvolvimento e a gestão de pessoas como prioridade número 1 em 2025
Board
4 MIN.

CEOs choose people development and management as their number 1 priority in 2025

An unprecedented study by ANK Reputation shows companies' priority areas, the role of reputation in the organization's strategy, the biggest risks to business and what keeps senior leadership awake at night

Reputation Feed Writing

read more
Escolas europeias estão no topo do ranking de mestrados em finanças do Financial Times
curated by ANK
2 MIN.

European schools top Financial Times Masters in Finance rankings

Leadership with specialization in programs with high scores in recognized rankings strengthens reputation

Reputation Feed Writing

read more
Brasil tem 3 escolas na lista de melhores da educação executiva
curated by ANK
2 MIN.

Brazil has 3 schools on the list of best executive education schools

Dom Cabral Foundation, Insper and FGV are ranked by the British newspaper Financial Times

Reputation Feed Writing

read more
Gates indica biografias que o ajudaram a escrever a sua
curated by ANK
2 MIN.

Gates points to biographies that helped him write his

Microsoft founder shares traditional Northern Hemisphere summer reading list

Reputation Feed Writing

read more
Lívia Chanes, do Nubank, estreia na lista das 100 mais poderosas da Fortune
curated by ANK
2 MIN.

Nubank's Lívia Chanes debuts on Fortune's 100 most powerful list

The ranking also includes Brazilians Tarciana Medeiros, president of BB, and Magda Chambriard, CEO of Petrobras.

Reputation Feed Writing

read more
O que faz a marca Porsche se traduzir em sonho
curated by ANK
6 MIN.

What makes the Porsche brand translate into a dream

Harvard researcher explains what strengthens the reputation of the automaker's cars and how customer desires are transformed into a unique experience

Clovis Malta

read more
CEOs elegem o desenvolvimento e a gestão de pessoas como prioridade número 1 em 2025
Board
4 MIN.

CEOs choose people development and management as their number 1 priority in 2025

An unprecedented study by ANK Reputation shows companies' priority areas, the role of reputation in the organization's strategy, the biggest risks to business and what keeps senior leadership awake at night

Reputation Feed Writing

read more
Escolas europeias estão no topo do ranking de mestrados em finanças do Financial Times
curated by ANK
2 MIN.

European schools top Financial Times Masters in Finance rankings

Leadership with specialization in programs with high scores in recognized rankings strengthens reputation

Reputation Feed Writing

read more
Brasil tem 3 escolas na lista de melhores da educação executiva
curated by ANK
2 MIN.

Brazil has 3 schools on the list of best executive education schools

Dom Cabral Foundation, Insper and FGV are ranked by the British newspaper Financial Times

Reputation Feed Writing

read more

VIDEOS

Campanha da ANK traz a confiança como ativo estratégico para as empresas
Board
4 MIN.

ANK campaign brings trust as a strategic asset for companies

Message starts from reflection on the relationship between trust and value generation to face challenges

Mariana Mondini

read more
Vídeo: A crise dos bancos e o impacto na credibilidade
Interview
2 MIN.

Video: The banking crisis and the impact on credibility

“You can't go wrong with the subject of reputation”, says economist and business adviser Aod Cunha

Christianne Schmitt

read more
Vídeo: Intuição e disciplina dosam escrita de autobiografia
Board
4 MIN.

Video: Intuition and discipline combine autobiographical writing

Nelson Sirotsky, publisher of Grupo RBS, a company in which he is a partner and where he was president for over 20 years, recounts the experience of writing the book the eighth day

Clovis Malta

read more
GET INSPIRED
“Reputation is a journey in search of merit”  
Anik Suzuki,
Founder and CEO of ANK Reputation

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“Reputation reminds me of confidence and perseverance in being consistent with the values what we believe.”
Alessandro Carlucci,
businessman, chairman of the board of directors of BSR (Business for Social Responsibility)

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"To the two most important things do not appear on a company's balance sheet: your reputation and your people.”
Henry Ford,
Founder of the Ford Motor Company

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“It takes 20 years to build a reputation and five minutes to ruin it. If you think about it, you'll do things different way.”
Warren Buffett,
Executive Director of Berkshire Hathaway

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