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Trust

  • Who we are
  • Reputation, for the consumer, is reliability
Interview
9 MIN.

Luciana Ribeiro: “I am a climate investor”

eB Capital partner strengthens reputational leadership journey by looking at opportunities in the transition to a low-carbon economy

Christianne Schmitt

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Luciana Ribeiro: “Sou investidora do clima”

Trust

Reputação, para o consumidor, é confiabilidade
Board
6 MIN.

Reputation, for the consumer, is reliability

What customers least tolerate when faced with a problem is realizing that the company seems distant, says co-founder and CEO of Reclame Aqui

Clovis Malta

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Como equipes de alto desempenho criam confiança entre si
curated by ANK
3 MIN.

How high-performing teams build trust with each other

Research points to five behaviors in these teams, according to an article in HBR
Reputation Feed Writing

Reputation Feed Writing

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Confiança dá licença social para operar
Board
3 MIN.

Trust gives social license to operate

Pedro Torres, global director of Communication and Institutional Relations at Gerdau, says that actions and behaviors must be consistent and frequent to maintain reputation

Reputation Feed Writing

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Fórum Econômico Mundial escolhe confiança como tema em 2024
Board
3 MIN.

World Economic Forum chooses trust as theme in 2024

Davos meeting aims to reinforce principles of transparency, awareness and accountability among global leaders

Reputation Feed Writing

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Em 2024, o nome do jogo será confiança
One to One
5 MIN.

In 2024, the name of the game will be trust

We need to ensure ways to offer protection, strength and power to companies, whatever the adversities of the scenario.

By Anik Suzuki

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As redes, o jornalismo e as enchentes
Article
3 MIN.

Networks, journalism and floods

Whenever we need credibility, agility and trust, it is in the media outlets and press professionals that we rely.

By Anik Suzuki read more
O que realmente está em jogo na jornada de investimento
Article
3 MIN.

What is really at stake in the investment journey

Funds seek attributes beyond financial return when choosing investees

By Mauricio Sirotsky Neto read more
A contribuição do leitor
One to One
2 MIN.

The reader's contribution

Just like journalists and the media, we, consumers of information, have a fundamental role in strengthening professional journalism.

By Anik Suzuki read more
Como uma chuva de granizo pode inspirar a sua vida?
One to One
3 MIN.

How can a hailstorm inspire your life?

The fall in the career can happen much faster than the rise. The challenge is to stay on top.

By Anik Suzuki read more

OTHERS PUBLICATIONS

Trust
6 MIN.
Líder transformador conecta empresas tradicionais ao novo mundo
Transformative leader connects traditional companies to the new world
Transitioning from one model to another requires self-awareness, new behaviors, skills and strategies on how to apply them, says author of book on the changes

Clovis Malta

Trust
11 MIN.
Ivan Monteiro: “A reputação aumenta ou diminui a competitividade da sua empresa”
Ivan Monteiro: “Reputation increases or decreases the competitiveness of your company”
President of Eletrobras says that reputation is not linked to a CPF, but to all company employees, without exception

Christianne Schmitt
Trust
6 MIN.
Reputação, para o consumidor, é confiabilidade
Reputation, for the consumer, is reliability
What customers least tolerate when faced with a problem is realizing that the company seems distant, says co-founder and CEO of Reclame Aqui

Clovis Malta
Trust
6 MIN.
Silvio Santos, a arte da comunicação e o legado de um visionário
Silvio Santos, the art of communication and the legacy of a visionary
Due to his charisma, empathy and innovative ideas, executed with passion, work and dedication, the businessman was always ahead of his time.

Clovis Malta
Trust
4 MIN.
Pense bem antes de se posicionar para não cair nos interesses do jogo eleitoral
Think carefully before taking a position so as not to fall into the interests of the electoral game
Companies and leaders have more to lose when they risk their reputation with heated demonstrations; the recommendation is to evaluate whether it is really worth it

By Anik Suzuki
Trust
9 MIN.
“Reputação é um ativo fundamental para a saúde do negócio”
“Reputation is a fundamental asset for the health of the business”
César Bochi, CEO of Banco Cooperativo Sicredi, explains why reputation and culture management are strategic for the institution

Christianne Schmitt
Trust
3 MIN.
Hora de abrir o guarda-chuva reputacional para mitigar problemas
Time to open the reputational umbrella to mitigate problems
Burberry faces poor results, fires CEO and brand value falls

By Christianne Schmitt
Trust
8 MIN.
Docile, uma receita familiar que ganha o mundo
Docile, a family recipe that conquers the world
The Paris Olympics is the next stop for the candy and sweets company created by brothers Ricardo, Fernando and Alexandre Heineck, in Lajeado (RS), already present in more than 80 countries

Christianne Schmitt
Trust
5 MIN.
As empresas, seus líderes e as eleições 2024
Companies, their leaders and the 2024 elections
ANK guidelines for image and reputation risk management in the electoral context

Reputation Feed Writing
Trust
14 MIN.
“Reputação é um dos elementos mais importantes, se não o mais importante, na matriz de risco das empresas
“Reputation is one of the most important elements, if not the most important, in a company’s risk matrix”
Andiara Petterle, management advisor specializing in digital transformation and governance, points out spaces for evolution in management and the board to face global challenges, reputational risks and strengthen company value

Christianne Schmitt
Trust
4 MIN.
Crise climática no RS
Climate crisis in RS
A set of recommendations from ANK Reputation helps companies and leaders to guide internal teams, as well as their institutional positioning, during the moment of crisis that the State is experiencing.
Trust
6 MIN.
John Elkington: líder corporativo tem papel político a desempenhar pelas agendas de sustentabilidade e de ESG
John Elkington: corporate leader has a political role to play for sustainability and ESG agendas
In an interview with Reputation Feed, creator of the sustainability tripod suggests measures to address the impact of climate change on business and the world

Christianne Schmitt
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