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Trends and analysis on topics that impact reputation

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Article
3 MIN.

Titan: What the OceanGate tragedy teaches us about risk management and reputational crises

Newly released documentary by Netflix offers insight into the impact of operational and reputational negligence on companies and stakeholders

Mariana Azevedo

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Titan: o que a tragédia da OceanGate nos ensina sobre gestão de riscos e crises de reputação

MORE RECENT

Reputação não se constrói no dia seguinte, começa no agora
Article
3 MIN.

Reputation is not built the next day, it starts now

In a hyperconnected world, monitoring the press, social networks and the internet is essential to protect reputation and anticipate corporate risks.

Vanessa Vieira

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Wimbledon, como ver o torneio de tênis para aprender sobre reputação
Article
4 MIN.

Wimbledon, how to watch the tennis tournament to learn about reputation

Almost 150 years old, the classic championship held in London preserves its unique image and character, based on tradition, without ceasing to innovate

By Christianne Schmitt

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O agro tem muito mais a noticiar
Article
3 MIN.

Agriculture has much more to report

There are still bridges to be built, and both the press and agribusiness have room to move forward to generate knowledge and recognition.

By Anik Suzuki

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Reputação, o ativo invisível que faz toda a diferença
Article
3 MIN.

Reputation, the invisible asset that makes all the difference

A solid reputation that generates admiration and brings long-term results is essential in challenging years

By Thiago Coelho

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OTHERS PUBLICATIONS

Article
3 MIN.
Pessoas, tecnologia e reputação na estratégia dos negócios
People, technology and reputation in business strategy
Companies and leaders that anticipate trends and act strategically have a competitive advantage

By Telmo Costa
Article
2 MIN.
Um espaço para valorizar quem lidera e inspira
A space to value those who lead and inspire
ANK launches Reputation Feed, a content platform created to encourage a culture of reputation in Brazil

By Anik Suzuki
Article
2 MIN.
Reputação: construção de valor ao longo do tempo
Reputation: building value over time
Customers, suppliers, employees and communities expect genuine commitment from companies

By Sergio Luiz Cotrim Ribas

Article
3 MIN.
Autoproteção e autorresponsabilidade
Self-protection and self-responsibility
The role of the press and society in the debate on climate change and COP 30 in Brazil

By Anik Suzuki
Article
2 MIN.
Sociedade constrangida
constrained society
Current labels do not account for the complexity of thought and ideas, created to inhibit people's more active participation

By Anik Suzuki
Article
3 MIN.
Deepfakes e riscos à reputação empresarial
Deepfakes and risks to corporate reputation
Generative AI can bring new digital threats to companies in their relationships with customers and suppliers

By Eduardo Felipe Matias
Article
3 MIN.
Compliance digital impulsiona a inovação responsável
Digital compliance drives responsible innovation
Cybersecurity, personal data protection and ethical and responsible use of AI are fundamental to advancing the technological revolution

By Rony Vainzof
Article
3 MIN.
Emily faz bem para Paris
Emily is good for Paris
Change of setting of famous streaming series, considered positive for the image and reputation of the City of Lights, causes dispute between European authorities

By Mariana Mondini
Article
3 MIN.
Hora de abrir o guarda-chuva reputacional para mitigar problemas
Time to open the reputational umbrella to mitigate problems
Burberry faces poor results, fires CEO and brand value falls

By Christianne Schmitt
Article
3 MIN.
Mentorias bem-sucedidas contribuem para reputação de empresas e líderes
Successful mentoring contributes to the reputation of companies and leaders
Strengthening human skills contributes to a successful journey in management and stakeholders’ perception of the company

By Ana Silvia Matte
Article
2 MIN.
O barulho de Pablo Marçal
The noise of Pablo Marçal
In an environment full of noise, accusations and vulgarity, professional journalism is an instrument that helps voters better understand the moment

By Anik Suzuki
Article
4 MIN.
Pense bem antes de se posicionar para não cair nos interesses do jogo eleitoral
Think carefully before taking a position so as not to fall into the interests of the electoral game
Companies and leaders have more to lose when they risk their reputation with heated demonstrations; the recommendation is to evaluate whether it is really worth it

By Anik Suzuki
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