A space to value those who lead and inspire

ANK launches Reputation Feed, a content platform created to stimulate reputation culture in Brazil By Anik Suzuki

Photo: Gladstone Campos / Especial

ANK Reputation was born from the belief in Brazilian companies, in the power they have to make things happen, and in the reputation as a strategic asset that drives them to face their challenges. Reinforcing this belief is that we are launching the Reputation Feed, a content platform created to stimulate the culture of reputation in Brazil, increase knowledge about the subject and its repercussions, disseminate best practices and provoke reflections on the impact of changes in public expectations on the reputation of companies, brands and on the journey of leaders.

“The Reputation Feed will always look for different opinions, perspectives and the best stories, with interviews and guest writers.”

The Reputation Feed will bring examples of companies and leaders that consider reputation management as a success factor for their businesses. It will also show how essential companies are to generate advances, foster research, innovation, disruption and unthinkable opportunities for each new generation. It will be a space to promote networking, bring people, projects and companies together, sharing solutions that can inspire many others.

To address the major issues that influence decision-making and matters relevant to the perpetuity of the business, the Reputation Feed will always look for different opinions, perspectives and the best stories, with interviews and guest writers. It will also feature content produced by ANK's team of consultants and journalists and by partners, led by the Head of Content, Lucia Ritzel, and by the editor of Reputation Feed, Christianne Schmitt.

The idea of creating a space with these characteristics emerged in January 2022 and became a project in May of the same year. In recent months, we have tested languages and formats, heard different opinions on subjects and approaches, prepared news that will be presented throughout the year. Now, we are starting a soft opening phase, to collect comments, suggestions and criticisms. From the beginning, the Reputation Feed it was thought of as a constant opportunity for learning and improvement and, for that, we count on the participation of everyone who is enthusiastic about Brazil's infinite potential.

Welcome to Reputation Feed!

Anik Suzuki is CEO of ANK Reputation

anik@ankreputation.com.br


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